{"id":331161,"date":"2025-01-15T19:13:55","date_gmt":"2025-01-15T11:13:55","guid":{"rendered":"https:\/\/www.pinoyinvestor.com\/smartinvestor\/?p=331161"},"modified":"2025-01-15T19:13:58","modified_gmt":"2025-01-15T11:13:58","slug":"trade-the-news-jfc-to-scale-up-presence-in-the-us","status":"publish","type":"post","link":"https:\/\/www.pinoyinvestor.com\/smartinvestor\/trade-the-news-jfc-to-scale-up-presence-in-the-us\/","title":{"rendered":"Trade the News: JFC to scale up presence in the US"},"content":{"rendered":"\n
Potential Impact of this News<\/strong><\/td>POSITIVE on the stock price<\/strong><\/td><\/tr>
Company<\/strong><\/td>Jollibee Foods Corp.<\/td><\/tr>
Stock Code<\/strong><\/td>JFC<\/td><\/tr>
Long-term Recommendation on the Stock<\/strong><\/td>Buy<\/td><\/tr>
1-Year Target Price<\/strong><\/td>PHP 335.28<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n
<\/div>\n\n\n\n

Homegrown fast-food giant Jollibee plans to scale up its presence in the US, a market which the company sees as very important to its expansion drive.<\/p>\n\n\n\n

Jollibee Foods Corp. (JFC) chief financial and risk officer Richard Shin said the company would continue to bolster its US presence through its flagship Jollibee brand.<\/p>\n\n\n\n

\u201cWe\u2019re very happy with the Jollibee brand\u2019s growth in the US so we\u2019ll continue to build out for that momentum,\u201d he said.<\/p>\n\n\n\n

Jollibee has 102 stores in North America as of September 2024.<\/p>\n\n\n\n

Its North America network consists of 74 stores in the US and 28 in Canada.<\/p>\n\n\n\n

\u201cIf you step back and look at the QSR (quick-service restaurants) category, as well as the very large area of beverage which is for us coffee and tea, if you look at these categories, one of the key must-wins in addition to defending our strength in our home country of the Philippines is really to be able to get a good-sized scale business in the US,\u201d Shin said.<\/p>\n\n\n\n

\u201cAnd the reason I say that is when you look at the top five whom we look at daily, four out of the five are US-listed companies and the fifth one is Canada-listed but more or less a US brand. So I think it\u2019s very clear in our industry that\u2019s the place we need to devote some more energy and resources to which we are doing currently,\u201d he said.<\/p>\n\n\n\n

JFC opened the 100th Jollibee store in North America early last year, located in Strawberry Hill, British Columbia, Canada.<\/p>\n\n\n\n

In June last year, Jollibee opened its first branch in Seattle, the brand\u2019s third store in Washington State.<\/p>\n\n\n\n

Jollibee earlier said it looks forward to entering new markets as it continues its expansion across North America.<\/p>\n\n\n\n

Shin also previously said the company has identified the 30 top cities in the US for fried chicken using data that other major QSRs use as potential sites for new store expansion.<\/p>\n\n\n\n

As it continues to penetrate big markets, the Jollibee Group is optimistic on seeing a growth trajectory in the next five years.<\/p>\n\n\n\n

JFC has set a strategic roadmap for the next five years as part of its vision to become among the top five restaurant companies in the world.<\/p>\n\n\n\n

(News Source: Philippine Star<\/a>)<\/em><\/p>\n\n\n\n

<\/div>\n\n\n\n

This report is prepared by PinoyInvestor\u2019s partner broker below. Find out more about our partner brokers<\/a> and sign up to avail their complete trading brokerage services.<\/em><\/em><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Take advantage of the price opportunity that might arise when the news hits. Trade the news!<\/p>\n","protected":false},"author":11,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1371],"tags":[],"class_list":["post-331161","post","type-post","status-publish","format-standard","hentry","category-trade-the-news","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"_links":{"self":[{"href":"https:\/\/www.pinoyinvestor.com\/smartinvestor\/wp-json\/wp\/v2\/posts\/331161","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pinoyinvestor.com\/smartinvestor\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pinoyinvestor.com\/smartinvestor\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pinoyinvestor.com\/smartinvestor\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pinoyinvestor.com\/smartinvestor\/wp-json\/wp\/v2\/comments?post=331161"}],"version-history":[{"count":1,"href":"https:\/\/www.pinoyinvestor.com\/smartinvestor\/wp-json\/wp\/v2\/posts\/331161\/revisions"}],"predecessor-version":[{"id":331163,"href":"https:\/\/www.pinoyinvestor.com\/smartinvestor\/wp-json\/wp\/v2\/posts\/331161\/revisions\/331163"}],"wp:attachment":[{"href":"https:\/\/www.pinoyinvestor.com\/smartinvestor\/wp-json\/wp\/v2\/media?parent=331161"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pinoyinvestor.com\/smartinvestor\/wp-json\/wp\/v2\/categories?post=331161"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pinoyinvestor.com\/smartinvestor\/wp-json\/wp\/v2\/tags?post=331161"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}